External Communication Policy Template
This policy outlines guidelines for external communication by employees of [Company Name]. The purpose is to ensure that all external communication is consistent, accurate, and aligned with the company's values and goals.
External Communication Policy Template
Responsible Manager: [CMO/Communication Manager], contact details [email, phone number, etc.]
Use Cases:
This policy applies to the following use cases:
Social media
PR/press
Events/conferences/meetups
Family & friends
Supportive Documents:
Company description
Press package
Company mission and vision statement
Communication guidelines
Company design elements
Communication Guidelines:
Only authorized employees can communicate on behalf of the company.
All external communication should align with the company's values and goals.
Employees should avoid making any false or misleading claims about the company.
Any communication with the media should be approved by the [CMO/Communication Manager] beforehand.
Social media accounts that are used for company-related communication should be linked to the company's official accounts.
Personal social media accounts should clearly state that the views expressed are the employee's and not the company's.
FAQ:
Can employees communicate with the media without approval? No, the [CMO/Communication Manager] should approve any communication with the media beforehand.
Are employees allowed to use their personal social media accounts for company-related communication? Yes, but they should clearly state that the views expressed are theirs, not the company's.
How can employees access the company's press package? The press package is available on the company's hub, and employees can contact the [CMO/Communication Manager] for access or more information.
Emergency/Crisis Contact Information:
In case of an emergency or crisis, please contact [Name and contact details of the person in charge].
