What makes Peter qualified to tell me how to build a remote business?
I worked with many businesses and helped them to launch, build and grow their practice remotely. I also aware of the pitfalls and challenges of running a traditional business setup as I owned a classic digital agency back then. I also worked with in-office teams as my background is in marketing and advertising and spent 10+ years as a senior strategist. I also have a unique combination of experience as I worked with startups, small- and medium-sized businesses as well as enterprise-level brands. I am also at the crossroads of communication, PR, advertising and digital marketing.
I am managing my distributed business since 2014 and I would never trade it in for anything else. It came to me as a revelation first, how much easier it was running a business remotely, compared to a traditional business model. I have also noticed that more and more people asked my advice on how to launch and build their distributed business - so I thought why not sum up everything I learned into one single book. This book is an essence of my work and the experiences I gained in the recent years and it took me months to write it.
Can the distributed business help my business and will it work for me?
It depends. It is not a secret sauce or secret formula. This book helps you to evaluate your business if this model is right for you. In short: if you are selling a digital product or service and you have 0-30 people in your team, you can be almost certain that there is room for the distributed business model. If you implement it right and switch precisely according to the plan, you can make it work.
This book, however, is just a book. It is not tailored to your personal needs and current business setup. You either have to implement it on your own, doing the hard work and learn from your own mistakes or you can work with us on the implementation. We also provide a course on this topic, which is more interactive and actionable - but still not tailored to your exact situation.
How much time do I need to implement the recommendations in the book?
To read the book, it takes hours - although it is quite heavy and long. It is not a short guidebook or a quick ebook at all. To implement the findings, it depends on your current business situation. To our clients on average, it takes at least a month to launch this model from scratch and 2-4 months to transition their existing business to a distributed model. To make it a fruitful change and harvest the outcomes - it takes 4-6 months at least. It is not a get-rich-quick or achieve-success-next-week scheme, success needs hard work and dedication for a long period of time.
There are many books on remote business and most of them come cheaper or free!
That is true for sure. This book is not free or come with a $0.99 price tag.. First, you can find some of the findings of this book elsewhere but you have to spend intense hours of finding and reading many books on this topic. This book has everything you need. Second, this book is not for free or come cheap, because it is not a marketing material and it has actionable insights that give you tremendous ROI in the long run. Third, this is the only book that is tailored for those who already have a traditional business. It can be used by freelancers and startup entrepreneurs but they are not the ones who can make the most out of it. Lastly, it is much more digestible compared to other remote workbooks and you don't have to get familiar with the Valley's startup talk or digital nomad BS to understand it. This book is also on the point and funny - sometimes.